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Articles in Media

The Times makeover signals new era of media

June 17, 2010 – 9:08 am | One Comment
The Times makeover signals new era of media

Number of View: 1032
Conjecture as paywall initiation divides opinion in a new era for online content
 
News Corp-owned newspaper The Times has officially closed its timesonline.co.uk website as it moves to its highly debated pay subscription model.  The…

London football club recognised for exceptional online community building

March 18, 2010 – 11:18 am | No Comment
London football club recognised for exceptional online community building

Number of View: 2321
Interactive media publisher, New Media Age (NMA) has recognised Tottenham Hotspur (Spurs) as leaders in website marketing.
 
The Premier League club has a website noted for exceptional content.
 
The official Spurs website offers valuable…

Payment for online content gets the thumbs-up

February 15, 2010 – 9:39 am | No Comment
Payment for online content gets the thumbs-up

Number of View: 1254
More consumers are prepared to pay for content online than previously thought, according to a global survey by Nielsen, providing encouragement to the media groups preparing to move their news behind a paywall.
 
A third…

Global advertising outlook in 2010 is ‘less worse’, says WPP chief

February 3, 2010 – 2:11 am | One Comment
Global advertising outlook in 2010 is ‘less worse’, says WPP chief

Number of View: 1158
In the most understated expression of enthusiasm ever heard, Martin Sorrell, the chief executive of the world’s largest advertising company WPP, believes the economy is in upturn.
 
Speaking at the Davos World Economic Forum, Sorrell…

New York Times to charge readers for online content

January 25, 2010 – 12:56 am | 3 Comments
New York Times to charge readers for online content

Number of View: 1300

As America’s most popular newspaper website calls time on free journalism, is this really the death of free digital news content?
 
America’s most popular newspaper website today announced that the era of free online journalism…

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